Overview of SearchMan Ads

What is SearchMan Ads?


SearchMan Ads automates the process of using your app’s keywords for Facebook mobile ad targeting. We make it easy for you to use your App’s keywords to target users by precise interests & topic interests. We do this by providing a self-serve dashboard to advertisers.


What are Mobile App Install Ads and where do they show up?


Mobile app install ads help developers reach people on mobile devices. When people click on the ad on the mobile device, they will be directed to the App Store or Google Play to install the app. Mobile app install ads will be shown in the News Feed for people who are using Facebook on an iOS or Android device.
What does SearchMan charge?
SearchMan's ad tool enables easy keyword selection for better targeting and keyword-based campaign auto-optimization to maximize a customer's ROI. Our charges come from within your order total and are as follows: Cost per click pricing: We charge you only when a user clicks through to your app's Google Play or App Store landing pages, at the maximum bid price you specified at the time of your order. Our bidder attempts to buy the clicks at a cost that's lower than your maximum bid price. When unsuccessful, SearchMan will pay any excess amount above your maximum bid price, not you. When successful, SearchMan will keep the difference between your maximum bid and the actual price we were able to obtain the click at. Our aim to make a spread of 15-20%, which is in line with fees charged by ad-targeting & optimization service providers in the United States.
Cost per Install pricing:
We charge you only when a user installs your app from Google Play or App Store, at the maximum bid price you specified at the time of your order. Our bidder attempts to buy the installs at a cost that's lower than your maximum bid price. When unsuccessful, SearchMan will pay any excess amount above your maximum bid price, not you. When successful, SearchMan will keep the difference between your maximum bid and the actual price we were able to obtain the install at. Our aim to make a spread of 15-20%, which is in line with fees charged by risk-free-pay-for-performance advertising service providers in the United States. >>Creating & Targeting Ads

Feedback and Knowledge Base